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H2H Community

Human connection is the ultimate currency. Keep investing in it, all year round. • 60 Members

The H2H Community keeps the Human2Human Summit conversation going all year. It is a space for senior leaders of exhibition organisers, venues, visitor attractions, conference producers and event-technology companies to share insight across industries on changing audiences, in-person experiences and how AI can strengthen human connection.

Content over margin: lessons from the ADIPEC growth story

At H2H 2026 we heard how ADIPEC grew into a show of 239,000 visitors by investing in content rather than margin. What could that choice look like for other organisers, and what would it take to make it?

Content over margin: lessons from the ADIPEC growth story
Exhibitions

The Real Reason Live Experiences Are EXPLODING Right Now

The real reason why in-person experiences are exploding right now. Discover what changed after COVID, why people are desperate to gather again, and what the data tells us about the future of live events.

The Real Reason Live Experiences Are EXPLODING Right Now
Recording
Why are in-person experiences exploding right now?